Marketing Mobile Handsets
Commentary, Mobile Tech | (0)
One of the hardest parts of my job is remembering model numbers of handsets. For a long time, confusing numbering has been the norm, but finally some of the marketing folk that work with handset manufacturers are waking up to the fact that model names, rather than numbers, are the way to go. Samsung are by far the worst when it comes to naming schemes, followed by Nokia, but the later has recently announced (in a very informal way) that it will be moving to a meaningful naming scheme.
Unlike Barry Allwood at MobileScraper (like the name), I think this is ...